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Features

Everything DMComments does

One engine, four ways in. Someone interacts with your Instagram account; your rules decide whether to answer; the answer goes out as a public reply, a private DM, or both; and whatever they share comes back to you as a contact.

1,000 DMs every month, free No credit card required

Triggers

  • Comments on posts, reels and ads, on the posts you choose or all of them.
  • Story replies and reactions.
  • Comments during a live.
  • Inbound direct messages.

Rules

  • Keywords matched exactly, anywhere in the text, or any comment at all.
  • A cooldown per person per automation, 60 minutes by default.
  • A pause switch per automation, so a draft never fires.
  • Preview: ask what an automation would do for a sample comment before you go live, without sending anything.

Replies

  • A public comment reply and a private DM, together or alone.
  • {name} personalisation and rotating message variants.
  • Links to anything: a guide, a product page, a booking page, a PDF.
  • Ask to follow first, with a real check against Instagram before the main content is sent.

Lead capture and contacts

  • Ask for an email inside the DM and save it the moment they reply.
  • Every person who interacts becomes a contact, with username and name resolved automatically.
  • Contacts are searchable; the leads board exports as CSV.

Flow automations

  • A visual builder: send, wait for a reply, delay, branch on a condition, collect details.
  • One journey per person per automation, so nobody is enrolled twice.
  • Durable: a delay survives restarts and deploys.

AI replies

  • Answer inbound DMs from the business information you provide about your offer.
  • A monthly credit allowance per plan; off by default, on per account.
  • Every AI answer is visible in Activity.

Activity

  • Every action: sent, skipped, needs attention, asked to follow.
  • The reason for every skip: keyword did not match, post not selected, cooldown, no active automation.
  • Search by person, message or automation; filter by type and period.

Accounts and plans

  • Free: 1,000 DMs a month, 1,000 contacts, two flow automations, no expiry.
  • Starter: one account, no limits. Pro: three accounts. Agency: unlimited accounts.
  • A 14-day trial of paid features on every new account; prices in ₹ for India and $ elsewhere.

Security and compliance

  • Built on Meta’s official Instagram API with your own Instagram login. No password is shared.
  • Only replies to people who interacted with your account first. Never cold messages.
  • Disconnect Instagram or delete your account yourself, any time, from Settings.

FAQ

The details.

Everything else: hello@dmcomments.com

Professional accounts: Creator or Business. Instagram does not allow automation on personal accounts; switching is free in Instagram’s settings and keeps your followers and content.

Ready for your next post?

Give every comment
a next step.

Connect your professional Instagram account, choose a keyword, and send your first automatic reply.

Free plan forever. No credit card required.